In creating the new logo for Copper Jax, our priority was to encapsulate their unique selling points to effectively portray them as they company they are. We aimed to incorporate several key elements, including a modern and forward-thinking font, a concise and impactful tagline, and a design element that seamlessly integrated both the British flag and roller shutters.
The web development aspect of our rebranding project had two primary goals: increasing traffic for SEO purposes and ensuring successful visitor conversion into customers.
To set the new Copper Jax website apart from its competitors, we incorporated eye-catching visuals, vibrant colours, and interactive elements throughout the site. These design choices were carefully implemented to deliver a unique and captivating online experience that is not only informative but also engages the visitors keeping them on the site longer.